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Who We Are
We don’t chase trends. We shape categories.


Our Model
Identify & Align
We seek or co-create brands with intrinsic cultural and category value.
Build & Elevate
We offer full-stack support: capital, design, manufacturing, distribution.
Scale & Steward
We grow with purpose — through measured expansion and precise positioning.
Our Team

Jordan Parker
Position / Role

Max Johnson
Position / Role

Drew Carlyle
Position / Role

Morgan James
Position / Role
A Philosophy of Precision and Purpose
Our approach is rooted in selectivity. In a market flooded with fleeting trends and over-saturated categories, we seek out — or create — what’s missing. We focus on opportunities where innovation meets authenticity and where elevated experience meets real-world utility.
Whether it’s a functional botanical blend, a premium cold brew, or an entirely new beverage category, our brands are united by one trait: unmistakable distinction.

“In a saturated market, it’s not about more. It’s about better.”
– The Chilco River Team
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